ProSiebenSat.1: Digital multi-territory ad sales joint venture with TF1, Mediaset and Channel 4

European Broadcaster Exchange (EBX) is a newly created digital ad sales venture to be headquartered in London as the leading hub for planning pan-European campaigns and will be led by newly appointed CEO, Chris Le May, formerly DataXu’s SVP & MD for Europe.

Read more at: http://www.prosiebensat1.com/en/press/channel-4-invests-in-european-broadcaster-exchange-as-exclusive-uk-partner